The Business of Being a Spiritual Writer – Milwaukee 2020
In “the old days” an author could write a manuscript and “throw it over the wall” to the publisher who would take care of the rest. That is no longer the case. The best quote I’ve heard from a publishing house CEO:
“Fifteen years ago all I cared about was the quality of the writing. Now I don’t even look at the writing unless they have a platform.”
Not only does an author need a platform, they must enter the market very strategically in order to make that platform, and that book, happen. They must operate like an entrepreneur – agile, flexible, and creative in their business.
This seminar is a step-by-step roadmap of best-practices for figuring it all out. Brian Allain has advised many spiritual writers, and before entering the publishing industry he led several successful high-tech businesses. Brian has an MBA from the Wharton School of Business at the University of Pennsylvania, where he was designated a Palmer Scholar, their highest academic award. Now he is dedicated to helping spiritual authors succeed.