Marketing tips, Writing tips Consider these facts about Americans who speak English At least 50 percent of the unemployed are functionally illiterate (US Department of Labor Statistics).The average kindergarten student has seen more than 5,000 hours of television, having spent more time…
Marketing tips Does your business need an online community? by Mark Schaefer https://businessesgrow.com/2021/11/10/online-community/
Marketing tips How can a brand offer a sense of ultimate self-realization or self-acceptance? How can a brand offer a sense of ultimate self-realization or self-acceptance? Here are a few ideas: Inspiration: If an aspect of your brand can offer or be associated with…
Marketing tips, Publishing tips, Writing tips 84 percent of all businesses started from a random event Business consultant Martin Lindstrom estimates that 84 percent of all businesses started from a random event. Fortune 500 companies like Starbucks and Home Depot and products such as Velcro, Viagra,…
Marketing tips, Publishing tips, Writing tips The best innovation labs are always a little contaminated Nemeth has gone on to document the same phenomenon at work in dozens of different environments: mock juries, boardrooms, academic seminars. Her research suggests a paradoxical truth about innovation: good…
Marketing tips, Writing tips My favorite quote about creating content by Mark Schaefer https://businessesgrow.com/2021/11/03/quote-about-creating-content/
Marketing tips, Writing tips The debased currency of public discourse is what is available to them Remote as we may think we are from the horrors of the German propaganda machine, the applicability of Steiner’s concern to the condition of contemporary American English may be obvious…
Writing tips Consistent work If writing is your gift, then write. Consider it your job. This project you’re working on is the bit of world that you’re holding in place for the rest of…
Marketing tips What’s the difference between thought leaders and a personal brand? by Mark Schaefer https://businessesgrow.com/2021/10/25/thought-leaders/
Marketing tips, Publishing tips, Writing tips We tend to forget the luck that is the wind at our backs Chilean sociologists Mario Molina and Mauricio Bucca noticed that when their friends played a card game that was totally based on chance, they insisted that their winning streak was based…
Marketing tips, Writing tips The consequences of language abuse Warnings about the consequences of language abuse have been issued before. George Orwell in 1946 and George Steiner in 1959 lamented the way that language, co-opted and twisted to serve…