– by Jana Burson
Beyond all the standard sections that need to be included (Title/subtitle, Synopsis, Table of Contents and Chapter Summaries, Sample Chapters, Platform) there are some added value items writers can include to enhance their overall proposal.
* A designed proposal
* Author video
Oftentimes, we work with our clients to have their proposals designed once the content has been finalized. This allows for a visually pleasing document to be sent to publishing houses for consideration, rather than a plain text document. Editors receive stacks upon stacks of proposals and a designed proposal stands out from the crowd. It’s also another way for an author to showcase their overall style or brand and personality.
Including an author photo personalizes the content even further and allows for an editor to put a face with the content. If you also have an active speaking platform, or perhaps you lead a small group, or you do one-on-one coaching … including additional photos of you in action in your element will add even more depth to your platform.
And last, but not least, when it makes sense and the author has the ability, they can include a short (never more than 2 minutes) video where they share their heart behind the book. This provides yet one more way for an editor to connect with the author and suddenly they become more than just a name or an image on a page.